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CRM Analytics Lead - Global Tech Company


New South Wales

Work type:

Full Time


Marketing & Communications


$95000.00 - $115000.00 per annum

Job reference:


Start date:


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Zoe Crouch

CRM Analytics Lead - Global Tech Company

This is a brand new role at one of the fastest growing tech companies in the world.

They have been established in ANZ for the past five years and have grown substantially, though still retain their 'start-up' feel and "scrappy' culture.

This role sits within a newly structured Insights & Analytics team. Reporting to the head of the team, you will focus on building the framework for how customers and CRM campaigns are measured as well as figuring out how the huge database can be unlocked to drive growth. You will be required to be hands-on with day-to-day analysis as well lead a lot of the strategic thinking for the CRM team.

  • Translating data into clear, compelling, and actionable insights by leveraging advanced analytics tactics
  • Collaborating with internal CRM specialists to understand business objectives and develop analytical approaches to meet those objectives
  • Lead understanding of customer and marketplace behaviours
  • Thought leadership - develop solutions, frameworks and methodologies to address industry needs
  • Analytic methods including: regression, customer segmentation, discriminant analysis and choice models
  • Knowledge of R and/or Python required, along with SQL and Tableau
  • Strong technical knowledge of big data software systems, engines & frameworks (e.g. Hive, Presto, Spark)
  • Proven leadership ability and strong, impactful stakeholder management experience
  • Degree in quantitative discipline such as statistics, mathematics, or economics. MBA or Postgraduate degree a plus
  • Bonus, laptop, phone plan, subsidised gym membership, free lunches
  • Office drinks, lots of social events and opportunity for global secondments
To apply or for further information, please send your CV to Zoe Crouch at Talent International: or call 0424 190 910.

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